PAMULANG, SOUTH TANGERANG — Enlivening the spirit of sharing in Ramadan, YOU Beauty as a beauty brand in Indonesia that often colors the cosmetics market with its variety of products, collaborates with Dompet Dhuafa through Sharing Compensation, Eid Parcel and Iftar Package program at Pesantren Al Arbain on Wednesday (12/4/2023).
Nurul Fajrini as Marketing Communication & PR Manager of YOU Beauty explained that the collaboration with Dompet Dhuafa is that when every customer purchases YOU Beauty products at Watsons Indonesia stores, then Rp2,000 of the purchase price of the product will be donated. This program is valid from March 27 to April 30, 2023. From this scheme, a donation of Rp50,000,000 was collected.
“Today we have a program with Dompet Dhuafa, especially in the month of Ramadan, namely the Eid Parcel for brothers and sisters at Pesantren Al Arbain. For the program itself, we work with retailers like Watsons, where every purchase of YOU Beauty products in Ramadan, in particular, we will donate Rp2000 for kindness programs in Dompet Dhuafa,” said Nurul.
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Responding to the synergy of kindness between YOU Beauty and Dompet Dhuafa, Utami Sri Lestari as Manager Partnership ZIS Association of Dompet Dhuafa expressed her gratitude to YOU Beauty and its customers for the trust given to Dompet Dhuafa.
“Today we welcome the arrival of YOU Beauty in an orphan compensation event and also parcels in the form of school kits and Eid packages for orphans in Ponpes Al Arbain. From this cooperation, we welcome and feel very happy to be involved in the collaboration of kindness with YOU Beauty. May blessings go to YOU Beauty and benefits go to the students of Al Arbain,” Utami said.
This Eid Parcels distribution program was given to 100 orphans in the form of School Kit packages and other supporting needs. Located at Pondok Pesantren Al Arbain, Gang Nurul Ikhlas I, Kedaung, Pamulang, South Tangerang, YOU Beauty handed over donations to Dompet Dhuafa as its partner of kindness. Symbolically, the donation was handed over by PR & Marcomm Manager of YOU Beauty, Nurul Fajrini to GM of ZIS Association, Utami Sri Lestari.
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Nurul added that this collaboration with Dompet Dhuafa is a momentum to be able to directly contribute to the community. So that, YOU Beauty can be present in all moments of need or moments of society.
“Alhamdulillah, this becomes the second year that YOU Beauty has collaborated with Dompet Dhuafa, YOU Beauty itself here has just entered its 5th year, but here we have also seen the relationship with Dompet Dhuafa. This becomes one of extraordinary synergies that can provide and spread benefits, especially even more. So insyaallah, this will be a continuation in the next year as well,” Nurul added.
This collaboration received a positive response from Ustaz Alfi Syahrin as the leader and caregiver of Ponpes Al Arbain.
“Alhamdulillah, we’re very grateful to be able to make the children happy, helping with the collaboration between Dompet Dhuafa and YOU Beauty. Hopefully what is done today brings blessings, given the complete smoothness. I personally thank you so much for the visit, the cooperation, hopefully it can be sustainable and can provide mutual benefits, “said Ustaz Alfi.
Also read: Dompet Dhuafa Beri Parsel Ramadan untuk Teh Nunung, Sosok Ibu Tangguh Penyintas Gempa Cianjur
The #RamadanDariHati (#RamadanFromTheHeart) kindness of YOU Beauty and Dompet Dhuafa was deeply felt by Rafqi Ramadan (12), one of the benefit recipients of the Eid Parcels. With great enthusiasm, Rafqi said that he felt very happy to get the Eid Parcel. Rafqi, who had been left by his father since childhood, was even more enthusiastic in achieving his dream.
“It’s really nice to get this parcel. There are books, colored pencils, drawing books, there are school supplies. It increases enthusiasm for me to go to school, to be in 1st place again, “said Rafqi cheerfully.
Dompet Dhuafa will continue to collaborate with other partners, so that we can spread more kindness in Indonesia. Thus, all benefit recipients can feel the blessings as well as happiness of Ramadan. (Dompet Dhuafa/Anndini)